I’m Nupur — Digital Product & UX Designer.

As a creative designer skilled in harmonizing imagination with user-focused UI and UX design, crafting seamless digital experiences.


With over 12+ years of relevant experience, I bring a strong passion for aesthetic design, nurtured during my education at the College of Art in Delhi. As a creative designer skilled in harmonizing imagination with user-focused UI and UX design, crafting seamless digital experiences. My expertise lies in crafting designs that resonate with users, leaving a memorable impression of brands. Through a multidisciplinary lens, I am empowered to strengthen various dimensions of company's necessities. All my designs are backed by data, ensuring their effectiveness & impact.


KEY SKILLS

  • UX Strategy
  • User Research
  • Ideation & Pitch Creation
  • Design System
  • Design Thinking
  • UX Writing
  • Interaction Design
  • Competitive Analysis
  • Data Analysis
  • Heuristic Evaluation
  • Prototyping
  • Task Flow Design & Analysis
  • Card Sorting
  • Dot Voting
  • Personas
  • Wireframes
  • SAAS Design
  • CI VI Brand Guideline
  • User Journeys
  • Info Architecture
  • Mobile & Desktop UI
  • Usability Testing, Remote User Testing
  • Survey

TOOLS

  • Figma
  • XD
  • Miro
  • Photoshop
  • Illustrator
  • After Effects
  • Premier Pro
  • Indesign

UX CERTIFICATION

  • IIT Mumbai CEP course on Design Thinking
  • HFI Course - Certified Usability Analyst

Elevating Web Design:
The UX Strategy Factor

MARUTI SUZUKI INNOVATION

Brand Understanding, Data Analysis, Website Survey, User Persona, Card Sorting, Dot Voting, Wireframe, Design Direction.

Crafting Brands with UI/UX Design Ingenuity

PRAMERICA

Empowering Brands with Cohesive UI/UX Design for Mobile and Desktop, Distinctive Color and Typography, and Clear Concise Messaging

User interface Design

PUDUCHERRY TOURISM

Pitch Work, Brand Understanding, Distinctive Color and Typography,Attractive & Intuitiveness, Mobile and Desktop User Interface Design.

Design Thinking
& UX Strategy

TOYOTA

Brand Identity, Values, Pillar, Core Identity Elements, Logo & its usage, Typeface, Colour Palette, Photography Style, Icon, Digital Platform.

Visual Identity Manual:
Brand Guideline

INGENIOUS E-BRAIN

Brand Story, Logo Creation, Color Pallet, Typography, Photography Style, Icon Set, Ad banner, Social Media Template, Presentation Template.

Branding Excellence
with UI/UX Design

ROYAL RANTHAMBORE WHISKY

Brand Understanding, Seamless UI/UX Design for Mobile and Desktop, Clear & Concise, Distinctive Color and Typography.

Design Thinking
& UI UX Strategy

RAHEJA QBE

Brand Approach, Brand & Customer Objective, Current Website Analysis, Competitor Analysis, UI UX Process, Swift Survey.

Visual Identity Manual:
Brand Guideline

AD GLOBAL 360

Brand Story, Logo Creation, Color Pallet, Typography, Photography Style, Icon Set, Communication, Presentation Template.

Creative Problem Solving & User Experience Design

MUTHOOT FINANCE

Data Analysis, Competitor Analysis, User Persona, Pretotyping, Card Sorting, Dot Voting, Wireframe, User Journey.

Innovative UX: Empathy
Driven Solutions

MARUTI SUZUKI GENUINE ACCESSORIES

Brand Understanding, Data Analysis, Competitor Analysis, User Persona, Card Sorting, Dot Voting, Wireframe, Mobile First, Design Direction.

Visual Identity Manual:
Brand Guideline

Maruti Suzuki Genuine Accessories

Brand Identity, Values, Pillar, Core Identity Elements, Logo & its usage, Typeface, Colour Palette, Photography Style, Icon, Digital Platform.

Elevating Web Design:
The UX Strategy Factor

MARUTI SUZUKI DRIVING SCHOOL

Brand Understanding, Competitor Analysis, User Persona, Card Sorting, Dot Voting, Wireframe, Design Direction, Personalization.

Video Prototypes

Interactive video prototype demonstrating intuitive UI/UX concepts in action.


Key Brands

I've had the opportunity to collaborate with a diverse range of clients, including small startups as well as the following:


Hire Me!

Enthusiastic and dedicated professional with a proven track record of delivering results. Ready to bring my expertise and passion to your team. Feel free to send me an email or reach out.


© 2023 Nupur Sahu. All rights reserved.

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